Your marketing, done. You just approve.
AI agents learn your brand, watch your competitors and make campaigns for every channel.
Your marketing, done. You just approve.
AI agents learn your brand, watch your competitors and make campaigns for every channel.
Make my first campaignThe first scan takes about five minutes.
Ask for anything
Say what you need, and the agents get it done.
- What did our competitors do this week? Northwind started Instagram ads on fast delivery, and Marlow is posting about it too.
- Let's run ads against that. US only. Ready for the US, with creatives from Content.
- Make social posts from them too Done, one for each channel.
- Can it all go out today? Today already has your launch post. I'd go Thursday at 10.
- Thursday works Scheduled. It all waits for your approval first.
It watches your competitors
Add a competitor's website. It tells you what changed and why it matters.
One idea, every channel
Posts, ads, emails, articles, pictures and clips, ready for each channel.
Nothing goes out without you
Approve a piece, and it moves to the calendar below.
Everything on one calendar
Your brand, everywhere
How it works
- 1
Add your website
It reads your pages and posts, then writes down your look, offers, voice and rules.
- 2
Check what it learned
Fix anything it got wrong, and tell it the one result you want first.
- 3
Approve the work
Agents plan and make campaigns. You approve each piece before it's scheduled.
Nine apps, one login
Chat
Say what you need, and the agents get it done.
Content
Campaigns, posts, articles, pictures and clips.
Intel
What your competitors run, post, charge and change.
Calendar
Everything dated, from every app, in one place.
Ads
Run paid campaigns, with changes for you to approve.
Email
Sequences and sends in your voice.
Funnel
From first visit to customer, in one view.
Partners
Affiliates and creators in one place.
Compliance
Every claim checked against your rules.
How it compares
| Proper Marketing | AI writing tools | An agency | |
|---|---|---|---|
| Learns your brand from your website | |||
| Watches your competitors for you | |||
| Makes words, pictures and clips | |||
| Plans whole campaigns, not single pieces | |||
| Works the day you ask | |||
| You approve everything before it goes out |
Questions
What is Proper Marketing?
Proper Marketing is a marketing platform run by AI agents. You add your website, it learns your brand, and agents research competitors, plan campaigns and make the content. You steer them in a chat and approve what goes out.
Who is it for?
Any business with a website that needs more marketing than it has people for. We're opening one industry at a time, starting with finance: prop firms, brokers, futures and crypto. Other businesses can join the waitlist when they sign up.
Will it publish anything without me?
No. Agents can plan and draft, but approving a piece is reserved for a person, so you see each one before it goes out.
What do I need to get started?
A website. The first scan takes about five minutes, and you can watch it fill in your look, business, voice and rules. No website yet? A name is enough, and you can run the scan later.
What can it make?
Social posts, ads, emails, articles, pictures and short video clips, grouped into campaigns. Designs stay editable, so words, shapes and colours remain layers until you export them.
Which channels does it work with?
Instagram, Facebook, LinkedIn, X, TikTok, YouTube, Threads, Pinterest, Bluesky and Discord for social, plus email and articles for your own site.
How does it know what my competitors are doing?
Add a competitor's website and Intel researches their public ads, posts, pricing, landing pages and reputation, then keeps checking. When something changes, it shows up in your feed with the old version beside the new one.
How much does it cost?
Pricing isn't set yet. Tell us what you run today at hello@propermarketing.com, and we'll tell you when it's ready.